7 Key Hotel KPIs Every Hotelier Should Track

Occupancy, rate, revenue and cost metrics every General Manager, Director of Operations and F&B leader needs to know cold — with the exact formulas and worked examples behind each one.

Ask any owner or asset manager what they want from a General Manager, and the answer always comes back to the same handful of numbers. You can run a beautiful property with happy guests and a motivated team, but if you can't speak fluently in Occupancy Rate, ADR, RevPAR, Food Cost %, Labour Cost %, GOP and GOPPAR, you won't survive an ownership review.

These seven metrics are the backbone of every hotel P&L conversation. Below is each one broken down with its formula and a worked example, so you can calculate it on the spot in any meeting.

1

Occupancy Rate

Measures the percentage of available rooms that are sold on a given night or period.

Formula

Occupancy Rate (%) = (Rooms Sold ÷ Total Rooms Available) × 100

Example

Rooms Sold = 120

Rooms Available = 150

Occupancy Rate = 80%

2

ADR (Average Daily Rate)

Measures the average revenue earned per occupied room.

Formula

ADR = Total Room Revenue ÷ Rooms Sold

Example

Room Revenue = $18,000

Rooms Sold = 120

ADR = $150

3

RevPAR (Revenue Per Available Room)

Measures how much revenue is generated per available room, combining occupancy and pricing into one number.

Formula

RevPAR = Total Room Revenue ÷ Total Rooms Available

OR

RevPAR = ADR × Occupancy Rate

Example

Revenue = $18,000

Rooms Available = 150

RevPAR = $120

4

Food Cost Percentage

Measures the percentage of food sales spent on ingredients.

Formula

Food Cost % = (Cost of Food Sold ÷ Food Sales) × 100

Ideal Range

Well-run kitchens typically operate between 25% – 35%

5

Labour Cost Percentage

Measures how much of total revenue is spent on staff wages.

Formula

Labour Cost % = (Total Labour Cost ÷ Total Revenue) × 100

Ideal Range

Healthy operations generally sit between 20% – 30%

6

GOP (Gross Operating Profit)

Shows profit after deducting operating expenses from total revenue — the single most important number to ownership.

Formula

GOP = Total Revenue − Total Operating Expenses

Important

Higher GOP = Better hotel profitability

7

GOPPAR (Gross Operating Profit Per Available Room)

Measures profit earned per available room — the metric that ties operating efficiency directly to property size.

Formula

GOPPAR = GOP ÷ Total Rooms Available

Why It Matters

The clearest single benchmark for comparing profitability across properties of different sizes.

Bottom line: Occupancy Rate and ADR tell you what's happening at the front door. RevPAR tells you how well you're balancing the two. Food Cost % and Labour Cost % tell you how disciplined your operation is. GOP and GOPPAR tell you, in one line, whether all of it actually worked.

Track these seven numbers weekly, not just at month-end. By the time a P&L lands on your desk, the decisions that could have protected it are already three weeks old.

About the Author

Nigel Anthony Thomas is a hospitality executive and corporate trainer with 30+ years of international experience across luxury hotels, resorts, cruise lines and F&B operations in India, the Middle East and the USA. Connect on LinkedIn.